The University of Economics in Bratislava
Faculty of Business Economics seated in Košice
DEPARTMENT OF BUSINESS ENTREPRENEURSHIP
INVITES YOU TO ATTEND
The Second International Scientific Conference
„MARKETING MANAGEMENT, TRADE
AND THE SOCIAL ASPECTS OF BUSINESS“
23 - 24 October, 2014
KOŠICE, SLOVAKIA
MAIN FOCUS OF THE CONFERENCE
The conference is being held under the auspices of the Dean of the Faculty of Business Economics seated
in Košice, Dr. h. c. prof. RNDr. Michal Tkáč, CSc.
The aim of the conference is to provide for an exchange of theoretical knowledge and practical experience
between managers, marketing and trade professionals, as well as experts in the social sciences on trends
in marketing management, trade and the social aspects of business. They will be familiarizing us with their
progress and opportunities for practical implementation. The conference is being prepared for the scientific
and educational university faculties, doctoral students and practical specialists. However, we also welcome
university students from other related programs of study. This common platform will hopefully encourage
meaningful cooperation between theory and practice, the improvement of university study programs,
networking and positive, mutual inspiration for professionals, scientists, educators and students.
Sections:
 Marketing and Trade
 Management and the Social Sciences
 Corporate Financial Management
 Young Researchers
The conference is being prepared in cooperation with the Digital Cooperatives (E-COOP) project, which is
co-financed by EFRR and made possible in part by a grant through the INTERREG IVC program. This
project is aimed at alleviating the so-called digital gap and including the disadvantaged population when
coming up with the best possible practices for encouraging the use of digital technology in the use
of intermediary services specifically for residents.
Conference Scientific Committee members:
 Dr. h. c. prof. RNDr. Michal TKÁČ, CSc. – Dean of the University of Economics in Bratislava,
the Faculty of Business Economics seated in Košice, SK
 prof. zw. Magorzata BEDNARCZIK – Uniwersytetu Jagiellońskiego v Krakowie, PL
 prof. Dr. Richard STURN - Universität Graz, AT
 prof. Dr. Anabel TERNÈS - International Management University, DE
 prof. RNDr. Jozef HVORECKÝ, PhD. - The School of Management, City University of Seattle, SK
 prof. Andrzej SZROMNIK – Universitet ekonomiczny v Krakowie, PL
 prof. Ing. Jaroslav KITA, CSc. – University of Economics in Bratislava, SK
 prof. Ing. Igor LIBERKO, PhD. – University of Presov in Presov, SK
 prof. Ing. Iveta UBREŽIOVÁ, CSc. - Slovak University of Agriculture in Nitra, SK
 prof. Ing. Adriana CSIKÓSOVÁ, CSc. – Technical University of Košice, SK
 prof. dr hab. Grzegorz OSTASZ - Politechnika Rzeszowska im. Ignacego Łukasiewicza, PL
 Dr hab. inż. Łukasz POPŁAWSKI, prof. UR - Uniwersytet Rolniczy w Krakowie, PL
 prof. nadzw dr. hab. Pawel MARZEC – Katolicki Uniwersytet Lubelski Jana Pawła II, PL
 doc. Ing. Pavel ŠTRACH, PhD. & PhD. – ŠKODA AUTO, a. s. University, Mladá Boleslav, CZ
 doc. Ing. Stanislava GROSOVÁ, CSc. - The Institute of Chemical Technology in Prague, CZ
 doc. Ing. Marie PASEKOVÁ, PhD. - Tomas Bata University in Zlín, CZ
 Dr. Hajnalka CSÁFOR, PhD. - Eszterházy Károly Foiskola, HU
Conference Program Committee members:
 prof. Ing. Vanda LIESKOVSKÁ, PhD. - University of Economics in Bratislava, SK
 prof. Ing. Michal PRUŽINSKÝ, CSc. - University of Economics in Bratislava, SK
 doc. PhDr. Mária ANTOŠOVÁ, PhD. – Technical University of Košice, SK
 doc. Ing. Stanislav SZABO, PhD., MBA - Czech Technical University in Prague, CZ
 Ing. Sameer ABDO ALRABEEI, PhD. - YEM
 Ing. Jana SIMONIDESOVÁ, PhD. - University of Economics in Bratislava, SK
 Ing. Michal TKÁČ, PhD. – University of Economics in Bratislava, SK
 Ing. Jana DZURIČKOVÁ - University of Economics in Bratislava, SK
 Ing. Radka FABINYOVÁ - University of Economics in Bratislava, SK
 Ing. Iveta PASTORČÁKOVÁ - Technical University of Košice, SK
Conference Organizing Committee members:
 Ing. Barbora GONTKOVIČOVÁ, PhD. - Committee chairman, University of Economics
in Bratislava, SK
 prof. Ing. Bohuslava MIHALČOVÁ, PhD., PhD. - - University of Economics in Bratislava, SK
 doc. Ing. Naqibullah DANESHJO, PhD. - University of Economics in Bratislava, SK
 Ing. Adela FERANECOVÁ, PhD. - University of Economics in Bratislava, SK
 Ing. Jozef GAJDOŠ, PhD. - University of Economics in Bratislava, SK
 Ing. Branislav LAJOŠ, PhD. - University of Economics in Bratislava, SK
 Ing. Jana NAŠČÁKOVÁ, PhD. - University of Economics in Bratislava, SK
 Ing. Mariana IVANIČKOVÁ - University of Economics in Bratislava, SK
 Ing. Alžbeta THIESSEN - University of Economics in Bratislava, SK
GENERAL INFORMATION
Date of the Event
23 - 24 October, 2014
Venue
The University of Economics in Bratislava, Faculty of Business Economics seated in Košice
Tajovského 13
041 30 Košice
Working Languages
Slovak, Czech, English, Polish
Registration Fee
60 € - conference registration fee (includes: conference materials, refreshments, lunch, evening dialog,
online conference proceeding)
More authors: In the case where there is more than one author of a submitted paper that wants to participate
in the conference, the registration fee for the first (main) author is 60 € and then each additional author may
register to participate for an additional fee of 30 €.
20 € - payment for having your paper submitted without personal participation at the conference
(online conference proceeding)
Payment is due at the time of registration and can be made via bank transfer or in cash. All the information
needed to register can be found at http://mts-conference.euke.sk/en/. For those paying via bank transfer,
there will get an invoice at the conference registration table. For those who choose to pay in cash, the
invoice will be sent later via post.
IMPORTANT DEADLINES
Application and abstract submission deadline: 15 September, 2014
Fees payment deadline: 1 October, 2014
Paper submission: 17 September - 1 October, 2014
The application with the abstract as well as the paper will be submitted using the online form found
on the conference webpage at: http://mts-conference.euke.sk/en/.
ACCOMODATION
Conference participants may reserve lodging in the hotels surrounding the campus or in the historic center
of Kosice. Each participant must cover their own lodging costs.
For more information or help with accommodation, please do not hesitate to contact Ing. Jana Naščáková,
PhD. via email: [email protected]
More information: http://mts-conference.euke.sk/?page_id=137 or http://www.hotel-kosice.sk/.
CONFERENCE PROGRAMME
23. 10. 2014
08:00 – 09:00 Registration of participants
09:00 – 09:30 Official opening of the conference
09:30 – 11:30 Plenary session
11:30 – 13:00 Lunch
13:00 – 14:30 Conference sessions
14:30 – 15:00 Coffee break
15:00 – 16:30 Conference sessions
18:00 – 20:00 the „Evening Dialog“ Reception
24. 10. 2014
08:00 – 09:30 Conference sessions
09:30 – 10:00 Coffee break
10:00 – 11:30 Conference sessions
11:30 – 12:00 Closing ceremony
Contact Address:
The University of Economics in Bratislava
Faculty of Business Economics seated in Košice
Department of Business Entrepreneurship
Tajovského 13
040 23 Košice
The Slovak Republic
Tel.: + 421 55 722 3111
http://mts-conference.euke.sk/
[email protected]
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marketing management, trade and the social aspects of business