18th TRADE FAIR OF LIVING, RENOVATIONS AND BUILDING
FINAL REPORT
March 17 – 20, 2011
EXHIBITION CENTRE PRAGUE LETNANY
www.abf.cz
INTRODUCTORY WORD
FOR HABITAT
Term:
March 17 – 20, 2011
Place:
Exhibition Centre Prague Letnany
Organizer: ABF, a.s.
Set of trade fairs:
Number of exhibitors: 535
Exhibition space net: 11,271 m2
Exhibition space total: 25,000 m2
Number of visitors: 29,350
FOR HABITAT
Number of exhibitors: 156
Exhibition space net: 1,965 m2
Exhibition space total: 4,370 m2
PATRONAGE
PROFESSIONAL GUARANTEE
MAIN MEDIA PARTNER
Dear exhibitors and business friends,
looking back to the 18th year of the trade fair of living, renovations and building I would like to thank you for your support
and participating at the FOR HABITAT Trade Fair. You have significantly contributed to a positive atmosphere at the
Exhibition Centre Letnany from March 17 – 20, 2011.
This year a new concept of trade fairs as well as of FOR HABITAT was introduced – the set of trade fairs was focused on
living, public spaces and greenery. Main focus of FOR HABITAT Trade Fair was building, inbuilt parts of interior, soft
furnishings and decorations. Both areas of change were positively accepted by the exhibitors as well as visitors, which
was proved by a high visitor number and quality target group visiting the event.
I believe that new conception of trade fairs and mostly FOR HABITAT convinced you, that this kind of promotion is a good
start into a new season.
I am looking forward to meeting you at next year’s trade fair, which will take place from March 22 – 25, 2012.
Mgr. Lukáš Vilímek
Trade Fair Manager
VERNISSAGE
The set of trade fairs for living, public spaces and greenery FOR HABITAT, FOR FURNITURE, FOR OFFICE, FOR GARDEN
and FOR GREENERY opened its gates to the visitors on Thursday, March 17. The trade fairs were opened by a symbolical
ribbon cutting by Mr. Bedřich Danda - deputy minister of industry and trade of the Czech Republic and director general
of the organizing company Ing. Jaroslav Čížek. Among other significant guests there was JUDr. Jan Wagner, director
of the state fund for housing development.
GRAND PRIX
ACCOMPANYING PROGRAMME
LECTURES
I Oresi s.r.o.
Speaker: Oresi manager
Mr. Dušan Všelicha
Topic: Useful technologies for lazy
kitchen users – why have a well
equipped kitchen
I
Whirlpool Czech Republic
Speaker: Mr. Pavel Trka
Topic: New trends
in kitchen appliances
JOSEF MASOPUST’S
AUTOGRAPH GIVING
In the framework of PORTAS company’s
presentation all football fans could get
an autograph from the legendary holder
of the Golden ball award from 1962,
Mr. Josef Masopust.
GATE OF CRAFTS
During the FOR HABITAT Trade Fair
the 6th year of accompanying craft
exhibition took place in cooperation
with the association for handicrafts
COMPETITION WITH PRAGUE’S
ENERGETICS
During the whole time of the trade fair
a competition organized by Prague’s
Energetics company took place
in hall Nr. 5.
BEST PRODUCT COMPETITION – GRAND PRIX 2011
The GRAND PRIX awards for FOR HABITAT were handed over during the gala evening for exhibitors, which took
place in congress hall of Interhotel Ambasador Zlatá husa.
GRAND PRIX AWARD WINNERS
I
AGC Flat Glass Czech a.s., AGC Group member for a set of dull glass Matelux
Reasons: wide range of dull glass with high utility value and aesthetic quality
I
Brown & Johnson s.r.o. for catalytic lamp
Reasons: Successful presentation of historical technology
TOP EXPO
BEST EXPOSITION COMPETITION – TOP EXPO
In the framework of TOP EXPO competition a professional
jury awarded the exposition of BIG TILE s.r.o.
company. The committee appreciated
a compact exposition with an outstanding
placement of well processed logographer.
GALA EVENING FOR EXHIBITORS
On Friday March 18, 2011 a gala evening for exhibitors took
place in Interhotel Ambassador Zlatá husa.
The GRAND PRIX and TOP EXPO awards were handed over
here. After the official part of the evening dinner was served
and band ERRORI took excelent care of the music.
MARKETING CAMPAIGN
Durnig the entire year the FOR HABITAT Trade Fair was presented in specialised media. Two months before the
event the promotion was supported by advertisements, news and articles in the dailies, radio, television, internet,
LCD screens in shopping centers and by outdoor promotion.
FOR HABITAT ADVERTISING CAMPAIGN
Dailies: MF DNES, Metro, Právo, AHA, Noviny městské části Praha 8, 9, 13, Deník Praha, Deník Středočeský, Deník jižní Čechy,
Deník západní Čechy, Deník severní Čechy, Deník východní Čechy, Deník Vysočina, Deník jižní Morava, Deník střední Morava,
Deník severní Morava
Professional magazines: BYDLENÍ STAVBY REALITY, Realit, Design & Home, Moderní byt, Domov, Pěkné bydlení, Lobby,
Top trendy v bývání, Stavebnictvo a byvanie, Interiér veřejných budov, Golf, Byty, domy, zahrady, Panel Plus, Parlament, vláda,
samospráva, Jihlavské listy, Prager Zeitung, Praktik, Na dřevo, Estate, Můj dům, Building world magazine, Project and Property,
Real City,Kovo-dřevo-stavby-zásoby-služby, Vše pro dům, byt, zahradu, hobby, Grand bydlení, Grand reality, Dům a zahrada,
Realitní průvodce, Terra, Uniform mail s TV, katalog Uniform, Podlahy a interiér, Top Kuchyňa, Interiérové vybavení a zařízení 2011,
Home, ASB, Pražský express, Topi profesional
Internet: www.bydleni.cz, www.interier.cz, www.interier.com, www.abcinterier.sk, www.modernipanelak.cz, www.ceskestavby.cz,
www.vseprovasdum.cz, www.trendybydleni.cz, www.bydletvpanelu.cz, www.obydleni.cz, www.kdechcibydlet.cz,
www.abecedabydleni.cz, www.zivotnistyl.cz, www.tvujdum.cz, www.sreality.cz, www.slevomat.cz, www.e15.cz, www.sedmicka.cz,
www.uniform.cz, www.az-podlahy.cz, www.ukazjakbydlis.cz, www.prague-express.cz, www.zlatestranky.ru, www.lobby.cz,
www.novebydleni.cz, www.idealni-bydleni.cz, www.panelplus.cz, www.chytrazena.cz, www.buildinfo.cz, www.pozemky.cz,
www.pragerzeitung.cz, www.arch-info.eu, www.designandhome.cz, www.real-city.cz, www.hyperinzerce.cz
Outdoor: Billboards on the main roads to Prague and in Prague, LCD screens in shopping centers, B1 frames at escalators
in underground, QS foils on trams in Prague, floor graphics, concave car
Radio: Frekvence 1, Evropa 2, Radio DJ, Rock Zone, Bonton, Impuls - Praha a střední Čechy
Events: Press conference in Interhotel Ambassador Zlatá husa, vernissage, accompanying programmes
EXHIBITORS 2011
A&D STUDIO, Ing. Arch. Jiří Hakulín
ABC tuning group a.s.
Absolínová Františka
Abstract s.r.o.
AGC FLAT GLASS CZECH a.s., člen
AGC group
Alois Dallmayr automaten service s.r.o.
andrew/eBMA, s.r.o.
Antonín Krejča - Easy clean
Apis - zateplování oken, s.r.o.
Aq-technik s.r.o.
Aquaba Energie Centrum, a.s.
(DORESTAV)
AQUAPOL, spol. s.r.o.
ATANERA s.r.o.
ATEX PLANÁ s.r.o.
AURA PRAHA s.r.o.
Auto-Staiger s r.o.
BAKERO export-import s.r.o.
BAUDEKOR s.r.o.
BAZÉNY KREIDL s.r.o.
Be kara ok!
Ben Anderson s.r.o.
Beting s.r.o.
BIGTILE s.r.o.
BIOKAMÍN EU s.r.o.
BLAKAR trading s.r.o.
Bonafide publishing, s.r.o.
BORGIS, a.s.
Britomex s.r.o.
Brouk centrum s.r.o.
Brown & Johnson spol. s r. o.
Building world, s.r.o.
Business Media CZ, s.ro.
Caretta Technologies s.r.o.
CCB, spol. s r. o.
Centers Publishing, s.r.o.
Concept 2M
Českomoravská stavební spořitelna
Český internet s.r.o.
ČZT, s.r.o.
D.R.E.G.S., spol. s r.o.
Dalibor Holub
Dana Fulínová-ANTISA
Daniel Mika
Darré Náchod - Aleš Kuchař
DENNERT BAUSTOFFWELT Gmbh
DKNV stavební s.r.o.
Dominika Bučková Net Press Media
e-domicil
ELCO spol. s r.o.
E-portály s.r.o.
ESPRIT BOHEMIA, s.r.o.
EVROPA RK s.r.o.
Exhition Centre FairExpo Sp. Z.o.o.
FENESTRA střešní okna, s.r.o.
Filip Dub-Gibbus
FITIS
FONTANA WATERCOOLERS, s.r.o.
FORIS s.r.o.
FurnitureGlobal.com
GAPA MB s.r.o.
GATO s.r.o.
GE Money bank a.s.
GEO CENTRUM s.r.o.
GERDA SK, s.r.o.
GMF AQUAPARK PRAGUE, a.s.
GRAND PRINC a.s.
HELUZ cihlářský průmysl v.o.s.
HomeDeco SMP a.s.
Hušek a. s.
HyperMedia, a.s.
ib1.cz s.r.o.
Ignis Trade s.r.o.
Ing. Jiří Polák
ing. Václav Dostál – Terrapolis
INKU International, s.r.o.
INT, s.r.o.
INTELO, s.r.o.
Interiéry a schodiště Lenali s.r.o.
Inzertspoj spol. s r.o.
Jaga Media, s.r.o.
JaM Decoré
JAN KOŠAŘ
Jaroslav Zika-Prozi
Jiří Novák
Josef Čurda
K-atelier
Keramika Šenauerová-Macek
KODÁR GROUP, s.r.o.
KRESSIDA s.r.o.
LOMAX&CO s.r.o.
LPK incest
Martin Patřičný
Mgr. Martin Harasim
MICHAL DRKOŠ-SMERALDINO
Mikolášek Pavel
MISE MÉDIA s.r.o.
Mladá Fronta a.s.
Modrá pyramida stavební spořitelna
a.s.
Monika Prouzová
MOTOR PRESSE BOHEMIA s.r.o.
MULTIPŮJČOVNA CZ s.r.o.
Next, spol. s r.o.
NEXUS GROUP s.r.o.
NUDE Juice and Smoothie co., s.r.o.
PANEL PLUS PRESS s.r.o.
Park ZIKO spol. s r.o.
PAROLA, spol. s r.o.
Partis a.s. (Vermont design)
Pavel Ciml – CIMEX
Pavel Tesárek (AAA stránky)
Petr Klokočka
Petr Vočadlo - TOP Media
PetrStříbrný - Historická kamna
PISA SPOL. S R.O.
PLAS s.r.o.
PORTAS - Jan Masopust
PostScriptum s.r.o.
Pozemky CZ s.r.o.
Prago-Media, spol. s r.o.
Pražská energetika, a.s.
Pražská vydavatelská společnost
Pro BYT
PROMONT střašní okna s.r.o.
Realitní průvodce
Retail info, s.r.o.
Rogan Solutions s.r.o.
ROLLO s.r.o.
Rudolf Cízler
Rudolfinea o.s.
Sanoma Magazines Praha s.r.o.
Seznam.cz, a.s.
SILVA - sdružení podnikatelů
Skanska a.s., divize Skanska Reality
SMART SECURITY s.r.o.
SNI, s.r.o.
STROIKO EXPO Ltd.
Strojtex, a.s.
SUMERU COMPANY s.r.o.
Suncom CZ, s.r.o.
Svaz českých a moravských výrobních
družstev
TEWIKO systems s.r.o.
Tomáš Brandejský
Total brokers partners a.s.
TREND PLUS s.r.o
Truhlářství Martin Čuda
Uniform Praha, spol. s r.o.
UNIPRO-CZECH s.r.o.
VETOS dveře a zárubně s.r.o.
VOPE - Mgr. Zuzana Viktorínová
Vydavatelství Lenny s.r.o.
Wienerberger cihlářský průmysl a.s.
xBizon, s.r.o.
Zbyněk Pokorný-společenský magazín
Markéta
ZEPTER INTERNATIONAL s.r.o.
ZNAČKOVÁ OKNA PRAHA, s.r.o.
Business Team Director
Ing. arch. Maria Wohlrabová
tel.: +420 225 291 244
mobil: +420 739 306 332
e-mail: [email protected]
Trade Fair Manager
Mgr. Lukáš Vilímek
tel.: +420 225 291 223
mobil: +420 739 003 169
e-mail: [email protected]
Foreign Relations
Mag. Jana Jůdová
tel.: +420 225 291 246
mobil: +420 739 003 135
e-mail: [email protected]
WE WOULD LIKE TO INTIVE YOU TO
2nd YEAR OF AUTUMN TRADE FAIRS
FOR INTERIOR
FOR DECOR
FOR PRESENT
October 6 – 9, 2011
Production
Bc. Alexandra Šukalová
tel.: +420 225 291 141
mobil: +420 739 003 170
e-mail: [email protected]
AND TO A SET OF TRADE FAIRS FOR HOUSING,
PUBLIC SPACES AND GREENERY
FOR FURNITURE
FOR OFFICE
FOR HABITAT
FOR GARDEN
FOR GREENERY
EXHIBITION CENTRE PRAGUE LETNANY
ABF, a.s.
Trade Fair Administration
Mimoňská 645
190 00 Prague 9 – Prosek
Czech Republic
March 22 – 25, 2012
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FINAL REPORT - For Habitat